Michalis. A. Michael
August 18, 2020
Understanding what’s said about your brand online isn’t optional anymore. It’s essential for protecting reputation and driving smarter business decisions.
Unlock the truth about social media monitoring and web listening. Discover key questions and insights to transform how your organization listens and acts online.
This ebook explores the evolving discipline of social listening, its many names, and the key questions organizations should ask before getting started. If you are new to social media monitoring or don’t have the answers to these questions, read on...
Ebook Highlights:
1. See how web listening provides a unique consumer portal at a time when response rates for research projects are dropping and it’s getting harder to reach your key customers;
2. Understand why It is now more vital than ever for organizations to understand what is being said about them, so that they can effectively manage their brands and their reputation online;
3. Learn how findings from web listening can improve business performance, whether it’s communication, targeting or product development or using the findings to enhance data from existing sources.
Ideal for:
1. Any organisation, brand manager and employees within the marketing department who specialise in the discipline of social media.
2. Market research agencies who want to learn about social media monitoring or web listening.
P.S. Have questions about the ebook? Contact us at: info@listening247.com. We're happy to help!
